Advertising Yourself: Building a Personal Brand Through Social Networks

According to Jonah Berger, Wharton marketing professor, using social networking sites or a new media endeavor such as blogging can be especially useful for workers looking to reshape their career.

Applying to University in the U.S.? Check Your Facebook!

Social media experts advise students looking to apply to university in the U.S., not to share anything of a religious, political or sexual nature on their social networking pages.