The Journalism and Multimedia Communication program is focused on journalism and media production, distribution, automated news-writing programs, algorithms, Artificial Intelligence, robot, machine learning, data analysis and data tools.
Classes will include the fundamental lighting techniques, video technology, video production, podcasts, multimedia communication, social media entrepreneurship with practice in each stage of the workflow, audio production, and more.Students will learn about emerging media trends, how they are affecting journalism, the larger social and cultural issues surrounding these technologies, and the impact for the future of media. Students will be trained in writing, copy editing, investigative reporting, feature and magazine writing, page design and given a solid background in the history of journalism and the ethics and values of the profession. Issues of gender, ethnicity, cultures will be discussed toward a fair and non-discriminatory approach.
Courses and Laboratories aim to give competences in Hindenburg Audio Editing, GitHub, HTML, CSS and JavaScript, Databases and SQL, Python, R, Advanced spreadsheet techniques, Twitter API, Adobe Photoshop, WordPress CMS, Social-media: Twitter, Facebook, Instagram, TikTok and new trend of Social Networks.
Students will have the opportunity to be involved in international internships within a network of professionals and experts in the field. Our students will also enjoy the historical Luiss campus in central Rome and its amenities while joining students and researchers at Datalab, European Digital Media Observatory, Luiss-Google Media project and other media labs.
The one year Master program prepares international students become professional journalists and experts in multimedia communication.
In a time where data is everywhere, the Master aims at training students with the know-how to tell stories using data. Through the years, the use of data has increased along with the production and dissemination of information. Data is now used to tell a story or is the basis on which a story is created. Data journalism is the merging point of different fields from investigative research and visualization to fact-checking and programming. On top of that the capacity to identify, collect, verify and analyze data from institutional or reliable sources is at the basis of any job in the information society. Data journalism also entails a prior processing of the information by Machine Learning and Artificial Intelligence algorithms, to capitalize on human-machine complementarities.
Digital technologies are profoundly changing the way of working, doing business and the way people communicate with each other in terms of digital communication, social media interaction, e-commerce, and digital enterprises.
The Master will produce and disseminates research about the changing contexts - legal, economic, technological, social, ESG - in which journalism takes place, aiming to shape the future of the profession and to train future leaders. As a growing field propelled by the advancement of new technologies and online media, it is becoming essential to guide students to the future of journalism and communication and be in line with the market demand. The new professionals must be able to provide qualitative contents delivered via television, websites, mobile devices and through the social media. Digital communicators and journalists will benefit from knowledges in multimedia design, graphic, data visualization, storytelling, data, artificial intelligence tools. Due to the competitive nature of the industry, employers look positively on candidates with a master in this field of expertise that provides the latest competences and knowledge about the new tools such as: Artificial intelligence tools, Reporting and News writing and Multimedia Storytelling, Social media intelligence, Awareness of current media technologies, Excellent timekeeping and commitment to meeting deadlines, Multimedia techniques: podcast, website, radio, television, digital contents, photography, Data scraping, data analysis, data visualization, Mature and appropriate written voice, Corporate communication, Ambition to find fresh and interesting takes on events and stories.
When: October 1st 2024 – June 30th 2025
Where: Luiss Campus, Rome, 12, Viale Pola
Fulltime: Monday-Friday (on campus and online)
One year program: 1500 hours & 60 Credits
Fee: 15.000€ (Scholarships available)
Students are selected based on following criteria:
COURSES I SEMESTER | CREDITS | HOURS |
---|---|---|
Media Communications and Journalism: History, theory, and criticism | 2 | 12 |
Data Analysis and Reporting | 2 | 12 |
Algorithms, Machine Learning and Artificial Intelligence | 2 | 12 |
Self-Branding Business Fundamentals, and Entrepreneurial Journalism | 2 | 12 |
Brand Narrative, Media Company and Corporate communication | 2 | 12 |
Reporting and News Writing | 2 | 12 |
Art of Communication and Public Speaking | 2 | 14 |
Digital Journalism: Writing and multimedia Storytelling | 2 | 14 |
Advertising (SEO, SEM, Digital Marketing strategy in Journalism) | 2 | 14 |
Broadcasting, Radio, Podcast and Writing | 2 | 14 |
Design For Communicators (Multimedia Storytelling, Data Visualization Design Animation, Visual Craft) | 2 | 14 |
Data Scraping; Data collection and analysis from social networks | 1 | 7 |
TOTAL | 23 | 149 |
COURSES II SEMESTER | CREDITS | HOURS |
---|---|---|
Media Law, Ethic of Journalism and Communication | 2 | 12 |
Data Analytics and Digital Transformation | 2 | 12 |
Sustainability and climate change | 1 | 6 |
Complex Systems: From the square to the web | 1 | 6 |
Mass Media and Politics | 1 | 6 |
Business and Financial News | 1 | 6 |
Elective 1) International Relations 2) European Journalism: Valus, Tradition, gouvernance |
1 | 6 |
Elective 1) Food and Wine, From Five Stars restaurants to People’s Home: the most ancient Culture of Communication 2) Arts and Culture: How to Cover Ideas and Masterpieces |
1 | 6 |
Elective 1) Covering International and Organized Crime Cartels2) Investigative Journalism: methods, history, research, technological tools and strategy |
1 | 6 | Elective 1) Gender Studies, Identity, LGBT 2) Religion, Faith, Rituals: The Art of Reporting on Beliefs and Traditions |
1 | 6 |
Interaction Design – Graphic Design | 2 | 14 |
Digital Processing and Analysis of Video | 2 | 14 |
Social and Digital Media, social media and Content Strategy, Blogging and Online Information | 2 | 14 |
Multimedia Journalism and business model for digital information | 2 | 14 |
Radio, Podcast, Broadcasting and digital writing | 2 | 14 |
Narratives of Disinformation Campaigns | 1 | 7 |
TOTAL | 23 | 149 |