Only a couple of years ago, a billboard on the highway and a commercial on the telly were the most of what a brand could do to amplify its reach. However, times have changed. As technology has become more accessible, digital media has gained momentum and secured an indispensable position in the overall marketing strategies. Today, over 70% of consumers consider social media before making a purchase^[1]. Naturally, the demand for digital marketing professionals in the rise. As Anita Rohatgi, graduate of University of Michigan-Dearborn says, “The time to invest in a digital marketing education is now.”

BrainGain Magazine brings you four postgraduate programs in digital marketing, that will give you a leg up in an increasingly globalized marketing environment:

1. MBA Digital Marketing - Nottingham Trent University
   Nottingham Business School, the business faculty of the Nottingham Trent University, works with more than 600 companies and organisations across the world. One of the few institutions that offer a full-fledged Master of Business Administration degree, Nottingham’s digital marketing program integrates all the components of a world-class learning environment, including internationally acclaimed academics and business leaders, hands-on experience, and an international teaching faculty.
   
   Graduates from this course have gone onto roles within the public, private and third sector, undertaking positions such as Financial Controller, Communications Manager, Financial Accounts Manager and Operations Manager.
   
   The duration of the full-time program is one year, and the tuition fee is £19,385 for both UK and international students^[2]. For information relating to scholarships, visit here.
   
    
2. MSc in Digital Marketing - University College Dublin
   University College Dublin is ranked within the top one percent of the world’s higher education institutions and claims to be the ‘most international university’ in Ireland, with more than 6,000 international students from 120 countries. UCD Dublin’s Master of Science degree in Digital Marketing offers a combination of strategic, analytical and practical elements that will provide graduates of this course with a distinct advantage in the marketplace and be industry-ready professionals.
   
   The duration of the full-time program is one year with the tuition fee of €18,700 for international students^[3]. Graduates of the program have gone on to become Digital Marketing Manager, Web/Online Manager, Insights Analyst, Channel Marketing Coordinator and more. For information relating to scholarships, visit here.
   
    
3. MSc Digital Marketing - King's College London, University of London
   King’s College London is amongst the top ranking research-intensive public universities worldwide. With a growing impact of digital media in the marketing industry, the college launched its Master of Science degree in Digital Marketing to introduce students with the tactical ways contemporary businesses use digital marketing and give a cutting-edge insight into new and up-coming developments in the industry.
   
   The duration of the full-time program is one year with the tuition fee of £28,500 for international students^[4]. Graduates from this course have gone on to careers in advertising, marketing, public relations, research in the UK and overseas. For information relating to scholarships, visit here.
   
    
4. MSc Strategic Marketing - Cardiff University
   Wales’ Cardiff University offers a comprehensive Master of Science degree in Strategic Marketing that provides a foundation for a successful career in marketing. Despite not being a specialised digital marketing program, Cardiff’s Strategic Marketing program constitutes all the knowledge and expertise including the fundamentals of marketing such as behavioural aspects of marketing, research in strategic marketing, international marketing and digital media marketing.
   
   The duration of the full-time program is one year with the tuition fee of £21,650 for international students^[5]. Graduates from this course have gone on to careers in digital marketing, tourism marketing, advertising in the UK and overseas. For information relating to scholarships, visit here.